December 5, 2021


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Downs Announce Top Partnership

Downs Announce Top Partnership
Posted: 3 August 2021

Reigning DSTV Premiership Champions Mamelodi Sundowns FC have once again led the way off the football pitch after announcing a monumental partnership with one of the world’s leading entertainment agencies, RocNation.

The partnership will see The Brazilians and RocNation contribute to the livelihoods of struggling South Africans and better their lives.

Speaking on the announcement, Tlhopie Motsepe, Chairman of Mamelodi Sundowns FC said:

“Mamelodi Sundowns is proud to partner with a brand as renowned as Roc Nation Sports. This partnership, with one of the leading sports agencies in the world, will contribute to the Club’s vision of becoming one of the best football clubs in Africa.

“We are excited to share this relationship with our most important partner, the Mamelodi Sundowns supporters, who join us on this journey as we reach new heights in innovation, entertainment, and success,” he concluded.

The partnership will see both entities deliver on one or more deliverables;

  1. Brand Amplification / Creative Activation
  2. Social Media Strategy and Execution
  3. Commercial Sales
  4. Community Initiatives
  5. Fan Engagement
  6. Retail / Hospitality Support
  7. Football consultation regarding transfers and the global football market

It remains to be seen if some of the players from Sundowns will be represented by RocNation as the Springboks’ skipper, Siya Kolisi, is RocNation’s client.

Article By;
Selebalo Karabo Phasha.